{"id":34591,"date":"2013-11-04T05:03:56","date_gmt":"2013-11-04T05:03:56","guid":{"rendered":"http:\/\/www.mixedracestudies.org\/wordpress\/?p=34591"},"modified":"2013-11-04T05:03:56","modified_gmt":"2013-11-04T05:03:56","slug":"mirror-mirror-%e2%80%93-who-is-that-woman-on-tv","status":"publish","type":"post","link":"https:\/\/mixedracestudies.org\/wp\/?p=34591","title":{"rendered":"Mirror, Mirror \u2013 Who Is that Woman on TV?"},"content":{"rendered":"<p><strong><em><a href=\"http:\/\/www.ipsnews.net\/2013\/10\/mirror-mirror-who-is-that-woman-on-tv\/\" target=\"_blank\">Mirror, Mirror \u2013 Who Is that Woman on TV?<\/a><\/em><\/strong><\/p>\n<p><a href=\"http:\/\/www.ipsnews.net\" target=\"_blank\">Inter Press Service News Agency<\/a><br \/>\n2013-10-21<\/p>\n<p><strong><a href=\"http:\/\/www.ipsnews.net\/author\/fabiana-frayssinet\/\" target=\"_blank\">Fabiana Frayssinet<\/a><\/strong><\/p>\n<p>RIO DE JANEIRO, Oct 21 2013 (IPS) &#8211; Carla Vilas Boas is of mixed-race descent \u2013 African, European and indigenous \u2013 like a majority of the population of Brazil. But she spends hours straightening her hair, trying to look more like the blond, blue-eyed women she sees in the mirror of television.<\/p>\n<p>The 32-year-old domestic worker acknowledges that Brazil\u2019s popular <a href=\"http:\/\/en.wikipedia.org\/wiki\/Telenovela\" target=\"_blank\">telenovelas<\/a> have started to include characters like her \u2013 people from the country\u2019s favelas or shantytowns, who work long workdays for low wages.<\/p>\n<p>But among the actors and the models shown in ads, \u201cthere are only a few darker-skinned people among all the blue-eyed blonds. And you wonder: if I buy that shampoo and go to the hairdresser, can I look like that?\u201d she remarked to IPS.<\/p>\n<p>But her hair \u201cnever looks that way,\u201d even with the new shampoo or the visit to the hairstylist, and Vilas Boas said that makes her feel \u201creally bad.\u201d<\/p>\n<p>More than half of the women in this country of 200 million people \u2013 where over 50 percent of the population identified themselves as black or \u201c<a href=\"http:\/\/www.mixedracestudies.org\/?p=451\" target=\"_blank\">mulatto<\/a>\u201d in the last census \u2013 do not identify with the images they see on TV.<\/p>\n<p>Experts say that because of the prejudices reflected in the choice of actors and models, advertisers potentially lose a large segment of consumers&#8230;<\/p>\n<p>Read the entire article <a href=\"http:\/\/www.ipsnews.net\/2013\/10\/mirror-mirror-who-is-that-woman-on-tv\/\" target=\"_blank\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mirror, Mirror \u2013 Who Is that Woman on TV? Inter Press Service News Agency 2013-10-21 Fabiana Frayssinet RIO DE JANEIRO, Oct 21 2013 (IPS) &#8211; Carla Vilas Boas is of mixed-race descent \u2013 African, European and indigenous \u2013 like a majority of the population of Brazil. But she spends hours straightening her hair, trying to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1649,12,83,21,8413,8,394],"tags":[16290,16293,16292,16291,16294],"class_list":["post-34591","post","type-post","status-publish","format-standard","hentry","category-anthropology","category-articles","category-brazil","category-latincarib","category-communications","category-media-archive","category-socialscience","tag-carla-vilas-boas","tag-fabiana-frayssinet","tag-inter-press-service","tag-inter-press-service-news-agency","tag-ips"],"_links":{"self":[{"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=\/wp\/v2\/posts\/34591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=34591"}],"version-history":[{"count":0,"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=\/wp\/v2\/posts\/34591\/revisions"}],"wp:attachment":[{"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=34591"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=34591"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mixedracestudies.org\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=34591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}