Is the Discourse of Hybridity a Celebration of Mixing, or a Reformulation of Racial Division? A Multimodal Analysis of the Portuguese Magazine Afro

Posted in Articles, Europe, Literary/Artistic Criticism, Media Archive, Social Science on 2011-07-01 05:13Z by Steven

Is the Discourse of Hybridity a Celebration of Mixing, or a Reformulation of Racial Division? A Multimodal Analysis of the Portuguese Magazine Afro

Forum Qualitative Sozialforschung / Forum: Qualitative Social Reasearch
Volume 11, Number 2, Article 24 (May 2010)
29 pages
ISSN: 1438-5627

José Ricardo Carvalheiro, Assistant Professor in the Communication and Arts Department
University of Beira Interior, Portugal

For many years the study of “race” relations was dominated by paradigms—of assimilationism and multiculturalism—which highlighted difference and division (as a problem, or a virtue). In more recent years the idea of racial and cultural mixing—creolization or hybridization—has become an important concept in ethnic and racial studies. The starting point of this article is the observation that the idea of racial and cultural mixture—hybridity or mestiçagem—was a key ideological feature of Portuguese colonialism in its last decades. If hybridity is not therefore a new discourse in Portugal, what is the place for it today and what kind of hybridity is being referred to? What might the Portuguese case tell us about discourses of hybridity more generally? The article explores these questions through a combined visual and linguistic analysis of the lifestyle magazine Afro as a site where contemporary discourses about “race” intertwine.

Table of Contents

1. Introduction
3. The “African” Minority in Portugal
4. Afro, a Magazine in the Market
4.1 What does the existence of a lifestyle magazine such as Afro mean?
5. Racial Actors in Visual and Verbal Texts
6. Transnational Representations, “Race” Questions and Hybridity
7. Stories About Mixing: Layers of Discourse
8. Conclusion
Acknowledgments
References
Author
Citation

Read the entire article here.

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Creolization of the Atlantic World: The Portuguese and the Kongolese

Posted in Africa, Articles, Brazil, Caribbean/Latin America, History, Media Archive on 2011-04-15 22:19Z by Steven

Creolization of the Atlantic World: The Portuguese and the Kongolese

Portuguese Studies
Volume 27, Number 1 (2011-03-01)
pages 56-69

Francisco Bethencourt, Professor of History
King’s College, London

In the 1930s, Gilberto Freyre’s praise of mixed-race people in Brazil challenged the idea of white supremacy, contributing to the building of a new Brazilian identity. In the 1950s, Freyre projected the idea of openness and racial mixture onto the Portuguese empire, fuelling Salazar’s colonial propaganda. The idea of Lusotropicalism was contested by Marvin Harris and Charles Boxer, who demonstrated that there were very few mixed-race people in Angola and Mozambique, and exposed the long history of racism in the Portuguese colonies. However, the fashionable notions of hybridism and creolization have been putting Freyre back on the map. The article exposes the limits of Freyre’s approach of inter-ethnic relations, structured around the flexibility (or otherwise) of white colonists. It engages with the much more interesting but problematic approach suggested by Linda Heywood and John Thornton, who shifted to Kongo and African agency the creolization of the Atlantic. It suggests a reassessment of the real Christianization of Kongo and its complex chronology, drawing attention to the royal interests of conversion, the limits of conversion among the population, and the conditions for erosion of Christianity in the long run.

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