Tag: Institute for Public Relations

  • Baseline Study on Diversity Segments: Multirace Americans Institute for Public Relations Gainesville, Florida January 2008 15 pages Bey-Ling Sha, Ph.D., APR, Professor of Journalism and Media Studies San Diego State University Sponsored in part by ConAgra Foods, Inc. Public relations practitioners and scholars need to consider multirace Americans as an increasingly important public, with identities,…