Envisioning Chinese Identity and Managing Multiracialism in Singapore

Posted in Asian Diaspora, Communications/Media Studies, Identity Development/Psychology, Media Archive, Papers/Presentations, Politics/Public Policy, Social Science on 2012-01-21 16:14Z by Steven

Envisioning Chinese Identity and Managing Multiracialism in Singapore

International Association of Societies of Design Research Conference
2009-10-18 through 2009-10-22
Coex, Seoul, Korea
9 pages

Leong Koon Chan, Associate Professor
School of Design Studies
University of New South Wales, Sydney, Australia

Multiracialism and bilingualism are key concepts for national ideology and policy in the management of Singapore for nation building. Multiracialism is implemented in social policies to regulate racial harmony in the population of Chinese-Malay-Indian-Other, a social stratification matrix inherited from the British administration. Bilingualism—the teaching and learning of English and the mother tongue in primary and secondary schools—is rationalised as the ‘cultural ballast’ to safeguard Asian identities and values against Western influences. This focus on ‘culture’ as a means of engendering a relationship between the individual and the nation suggests that as a tool for government policy culture is intricately linked to questions of identity. In discussing multiracialism it is necessary to address ethnicity for the two concepts are intertwined.

This paper investigates the crucial role that imagery plays in our understanding of nationalism by examining the policy and process of language reform for the Chinese in Singapore through the visual culture of the Speak Mandarin Campaigns, 1979-2005. Drawing upon object analysis, textual/document analysis and visual interpretation, the research analyses how the graphic communication process is constructed and reconstructed as indices of government and public responses to the meanings of multiracialism and Chineseness.

Central to the findings are Anthony D. Smith’s (1993) contention that “national symbols, customs and ceremonies are the most potent and durable aspects of nationalism,” and Raymond Williams’ (1981) contention that social ideologies are reflective of “structures of feeling”, defined as individual and collective meanings and values, “…with specific internal relations, at once interlocking and in tension…a social experience which is still in process.”

Read the entire paper here.

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Color and Cultural Identity

Posted in Audio, Barack Obama, Communications/Media Studies, Interviews, Live Events, Media Archive, Passing, United States on 2012-01-12 16:50Z by Steven

Color and Cultural Identity

BlogTalkRadio
Bruce Hurwitz Presents
2012-01-12, 18:00Z (13:00 EST, 10:00 PST)

Bruce Hurwitz, Host

Marcia Alesan Dawkins, Visiting Scholar
Brown University

Ph.D. Forum introduces listeners to doctoral and post-doctoral students and their cutting-edge research in the arts, sciences, or humanities.

As part of our Ph.D. Forum, I will be joined by Marcia Dawkins.  Marcia received her doctorate from the University of Southern California, Annenberg.  We will be discussing her dissertation which focused on racial passing—pretending to be a member of a race different from the one to which you actually belong—and multi-racial identity.

Listen to the episode here.

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Baseline Study on Diversity Segments: Multirace Americans

Posted in Communications/Media Studies, Media Archive, Reports, United States on 2011-12-31 22:39Z by Steven

Baseline Study on Diversity Segments: Multirace Americans

Institute for Public Relations
Gainesville, Florida
January 2008
15 pages

Bey-Ling Sha, Ph.D., APR, Professor of Journalism and Media Studies
San Diego State University

Sponsored in part by ConAgra Foods, Inc.

Public relations practitioners and scholars need to consider multirace Americans as an increasingly important public, with identities, motivations, and concerns unique unto themselves. This project benchmarks extant scholarship and government data regarding multirace Americans, and it articulates the implications of the research findings for public relations practice in the areas of long-term, strategic planning; new market opportunities; and respect and sensitivity.

Read the entire report here.

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The role of the media in influencing social perceptions of racial relations in Brazil

Posted in Brazil, Caribbean/Latin America, Communications/Media Studies, Dissertations, Identity Development/Psychology, Media Archive, Social Science on 2011-12-15 22:44Z by Steven

The role of the media in influencing social perceptions of racial relations in Brazil

Wayne State University
2006
126 pages
Publication Number: AAT 3243076
ISBN: 9780542982705

Gildasio Mendes Dos Santos

Based on the tenets of Social Identity Theory (SIT), Self-Categorization Theory (SDT), Cross-Group Relations (CGR) and Inter-Group Contact (IGC), this study examined how media programs depiction of Blacks may alter Whites and Morenos1 self-perceptions of racial/ethnic relations. This exposure may increase or decrease Whites and Morenos prejudice against Blacks and, because of the negative depiction of the Blacks in the media, the likelihood that Morenos will see themselves as more similar to Whites than with Blacks. The factorial design format of the experiment was 2 x 2. Path analytic procedures were employed to test the extent to which the data were consistent with the hypothesized relationships among the variables. Participants were 260 graduate students from a Brazilian Central University (UCDB), who were male and female, Whites and Morenos, aged 18 to 30, enrolled in classes in the morning and evening, and representing low, middle and high economic classes.

The hypothesis tested suggested that video (induction) has a statistically significant effect on White attitudes towards Blacks, and the path model accounts for the variance in the relationship between video portrayal, Attitudes Towards Blacks (ATB), Whites/Morenos Similarities (WMS), and Moreno Single and Dual Identity (MSDI). Implications for the study of the effect of television on racial relations are discussed.

1 Moreno is a term for a mixed-race Brazilian. In practice, the word refers primarily to Brazilians of mixed Black and White race (Wikipedia).

Purchase the dissertation here.

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Post-Raciality or a Re-Imagining of Whiteness: an Interview with Clarence E. Walker

Posted in Articles, Barack Obama, Communications/Media Studies, History, Interviews, Media Archive, Politics/Public Policy, Social Science, United States on 2011-11-28 05:12Z by Steven

Post-Raciality or a Re-Imagining of Whiteness: an Interview with Clarence E. Walker

Platform: Journal of Media and Communication
Volume 3, Issue 1, Media and “Race” (April 2011)
pages 26-34
ISSN: 1836-5132

Sandy Watson, University of Melbourne, Australia

Clarence Walker is recognised as one of the leading historians of American race relations, and is noted for his advocacy of critical historical analysis of race relations and discourses as a way of understanding the present. Walker has written widely on issues relating to black American history, including five books covering variously race and politics (2009), race and the national imaginary (2010); Afrocentrism and discourses of black Africanism (2001, 1999) and the history of nineteenth century black religion (1982).

Introduction

Walker’s most recent work, with Gregory Smithers, explores the emergence of discourses of post-raciality during the 2008 United States election campaign (Walker and Smithers 2009) where Walker argued that the historical superficiality of journalism exacerbates racial tensions rather than creating greater cultural understanding on racial issues (2009, p. 39). In this interview, he discusses the applicability of what he describes as reactionary discourses (that of post-raciality, colour blindness and colour neutrality) in the context of shifting media usage and tensions arising from perceived challenges to the dominant, white-centred national imaginary.

The critique of white-centred accounts of history has been central to Walker’s recent work, and was the subject of his compelling book Mongrel Nation (2010), in which he argues for the need to recognise the interracial founding of the United States. The book contextualises the controversy surrounding 1990s claims that Thomas Jefferson, one of America’s Founding Fathers, had one or more children in an interracial relationship with a slave girl called Sally Heming. These accounts were refuted heatedly by segments of academia who pointed to Jefferson’s documented concern about the dangers of amalgamation as an indication of the unlikely nature of his having an interracial affair. Walker argues persuasively and with historical force that such refutations need to be contextualised as reactionary discourses within a history of white-centred historicising and imagining of the national identity in the United States…

PLATFORM: The idea that American society is post-racial gained renewed ascendancy with Barack Obama’s election as the first (self-identifying) black President of the United States. However, narratives of post-race have been circulating in the US since the Civil Rights Act (1964). Can you elaborate on the nuances between narratives such as post-raciality, colour-blindness and race neutrality as a basis for informing analysis of their presence in political and media debates over the past two years?

Clarence Walker: In my view these are all reactionary movements. They are constructed around an attempt to efface race as a site of conflict in the American past and present. To say that one is colour-blind rather than colour-conscious is to say that you see something in someone that you don’t want to see, that is their colour. It’s also to say that you think that these issues are somewhat superficial and that if we want to wish them away we can. You can see this in the whole construction of Asians as some kind of model minority here because they’re successful academically and economically, at least in some sectors of the population. You can also see it in the hysteria over immigration with the arrival of large numbers of Spanish-speaking people over recent years.

It is the case in America that most white people do not want to talk about race. They prefer to think that the passage of the Civil Rights Act of 1964 has effaced the racial problem, and that if there is a racial problem here it is because black people are basically angry or have refused to accept this new reality in which race is no longer a problem. But if race is no longer a problem, then why are there so many young black men between the ages of 18 and 25 including Mexicans also in American prisons? They constitute approximately one and a half million of two million people in American prisons.

Yet the Obama election was very much a racial election, despite these discourses of post-raciality. It was racial in the sense that it required white people to overcome their historical animosity towards the idea of a successful black candidate. I tend to think that up until the leaking to the media of the sermons of the Reverend Jeremiah Wright, as Gregory Smithers and I discuss in The Preacher and The Politician, there was little attention to the fact on the part of many white Americans that Barack Obama was black. In the case of black Americans there was great suspicion of him because he was not associated with the two historically defining moments of black American history, one being of course the question of slavery and Jim Crow, the other being the Civil Rights Movement. It was only when Jeremiah Wright’s comments were leaked and it came out that Obama was associated with this Church which was part of a Christian black nationalist movement, a particular congregation that was Afro-centric and black nationalist, that attention started to be paid to the fact that Obama was black. This led to speculation about whether Obama therefore might have a subtext of black militancy that he wasn’t talking about. This was one of the signature moments in terms of race becoming part of the election debate.

The Obama presidency has if not reignited the other being the issues about race and colour then certainly shown that they haven’t gone away. In many ways the emergence of this black man as the President of the United States is comparable to the emergence of prominent Jews in France and Germany and the political and cultural life of those countries in the nineteenth century. There were elements in those societies who were opposed to Jewish civil and political equality just as there are elements in this country who feared the election of Obama or any black person as the President of the United States.

The discourse of post-racialism which emerged in relation to the 2008 campaign was itself really a product of the chattering classes, by that I mean the media commentators and academics who talked about the ‘Obama moment’ as the post-racial moment. For example, I teach a course called the History of Race in America here at the University of California and I have just finished teaching 80 undergraduates. I have talked about this subject in the way I have done for the 37 years of my career in that I don’t mince words and I am very direct about what I want to say. Many of my students find this very disturbing because their views have been shaped by the media and some of them were very resistant to the notion that this in fact was not a post-racial society because we had a black president and that because he was of mixed race nobody talked about the fact that he had a white mother. I said to my students, “How would his history have been different if his mother was black and his father white rather than the other way around?” It had never occurred to them that this would have created a different historical narrative and a different historical actor, and one whom many white people in this country would never have voted for because his cultural experience rather than being that of a white working class family would have been that of a black family…

PLATFORM: I’d like to return to a consistent theme in your work, that of the argument that a critical appraisal of historiography is vital in understanding contemporary debates and discourses on race. In Mongrel Nation you particularly emphasised the resistance of historians and others to the notion of an interracial founding of America rather than the dominant constructions of whiteness that have underpinned renderings of history in the US. This was in relation to claims that Thomas Jefferson fathered one or more children in an interracial relationship with Sally Hemings. How can this historical perspective inform our understanding of the role of discourses such as post-racialism?

CW: In the national imaginary up until recently the United States was historically imagined by historians as purely a white nation. This is changing with the work of the very distinguished historian Annette Gordon Reed and others, as well as in my work, where you see a rethinking of the American past that is more in line with what the country was like in the seventeenth and eighteenth centuries and what it is like today. The resistance to this arises out of the fact that it is very hard for some people, older people in particular, to think of the United States as anything other than ‘whiteland’ or ‘whitetopia’ and the fact that they refuse to come to grips with this. You see this most clearly in their hostility to Barack Obama. His election is something that is contrary to fact. If this is a white nation then what is it doing with a “coloured” president? And if this is a white nation, then what does it mean for the future? It means that we will have an Asian president, it means that we may even have a Muslim president, we may even have a woman president, and I hope we do. It’s not just that every generation writes history according to its own desires but that there has to be a recognition in the United States that although it was the product of white colonial settlers that the country did not remain white very long…

Read the entire interview here.

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Advertising “Interraciality” and “Multiraciality” In ObamaLand—Representations and Images in Kohl’s, Macy’s, Sears, Wal-Mart, etc.

Posted in Communications/Media Studies, Papers/Presentations, United States on 2011-11-25 22:35Z by Steven

Advertising “Interraciality” and “Multiraciality” In ObamaLand—Representations and Images in Kohl’s, Macy’s, Sears, Wal-Mart, etc.

Paper presented at the annual meeting of the
34th Annual National Council for Black Studies
Sheraton New Orleans Hotel
New Orleans, Louisiana
2010-03-17

William Berry

This study examined the representation and contextualization of interraciality and multiraciality in newspaper advertising supplements . Since the election of Barack Obama, media reports have expressed that pre-2008 constructs/contexts of race and ethnicity have evolved into what scholars have theorized as the “post-racial” era. A literature review determined that the advertising industry was among the last sites of consumerism to bring African Americans into typical roles as users of general market products/services, except when they appeared in advertisements placed in Black newspapers/magazines. A content analysis was conducted to determine the extent to which representations of multiracial families, couples, and friends—from childhood through adulthood—have appeared in advertisements from national retail chains, including JC Penney, Sears, and Wal-Mart. The study found that while interraciality and multiraciality are presented prominently in advertising supplements, these representations rarely depict individuals engaging in interactions that suggest they are family members or involved in intimate relationships, or that these engagements can be expected to occur within the home or other private, personal spaces where individuals significantly are more likely to interact closely with others of the same race or ethnic descent. Implications of the findings are that intimate interracial relationships may continue to be taboo and forbidden, in effect continuing as the “third rail” of the consumer society, consistent with how such advertisements were not produced or presented during most of the twentieth century.

Imagining Obama: Reading Overtly and Inferentially Racist Images of our 44th President, 2007–2008

Posted in Articles, Barack Obama, Communications/Media Studies, Media Archive, Politics/Public Policy, United States on 2011-11-25 20:45Z by Steven

Imagining Obama: Reading Overtly and Inferentially Racist Images of our 44th President, 2007–2008

Communication Studies
Volume 62, Issue 4, 2011
Special Issue:“Race Matters” in the Obama Era
pages 389-405
DOI: 10.1080/10510974.2011.588074

Ralina L. Joseph, Assistant Professor of Communications
University of Washington

In this article I analyze eight Internet images of President Barack Obama from the election campaign period of 2007–2008. These images were largely user-generated and disseminated and fall into two camps that each represent a form of anti-Black racism: overtly racist images and inferentially racist images. While representations of Obama as an ape, thug, or terrorist were generally recognized as clear forms of anti-Black racism, images I identify as inferentially racist operate within a postracial ideology in which Obama is figured as a messiah, whites’ “Black best friend,” or a mythical creature. For some viewers, these inferentially racist images did not incite the controversy of those read as overtly racist because the former were read as positive portrayals of uplift and progress. Yet, these inferentially racist images are reliant upon the same stereotypes of Blackness as the explicitly racist pictures, as Obama becomes a positive figure only when he can metaphorically transcend his Blackness.

Within a week of moving to an area of South Seattle designated by the 2010 U.S. Census as the most diverse in the country, I was cautioned by a well-intentioned, liberal White neighbor about the frequent incidence of car burglaries in the neighborhood. In our shared parking lot the neighbor told me, gesturing to her Obama/Biden bumper sticker, that her car was burgled “even though we have an Obama sticker!” I was so baffled by this comment that I mumbled a goodbye, got into my car and drove away, my mind exploding with questions. Did my neighbor think that car burglars were united in their proclivity to be Obama fans? Was she really assuming that all car vandals in South Seattle were Black? Did she mean that since she was ‘‘down with the cause’’ by publicly endorsing Obama, her car should have been immune from what she imagined to be Black-perpetrated crime? Was her bizarre performance of Obama-fandom intended to make her appear antiracist for us, the new family of color next door?

Since Obama’s presidential election campaign I have come to intimately understand that signifiers of our first African American president are deployed by some people to express anxiety, desire, guilt, discomfort, and, oftentimes, fear of Blackness. Such fear, which I read in the case of my neighbor as an assumption of Black criminality, must be seen as part-and-parcel of a more coded, more polite, but still virulent and destructive racism against African Americans that occurs, confusingly, through a celebration of Barack Obama. This complicated performance of support, when accompanied by controlling ideas of Blackness, reveals a barely sublimated anti-Black racism that flourishes in popular discourse because, in the words of Henry Giroux, ‘‘since it is assumed that formal institutions of segregation no longer exist,’’ racism against Black Americans also no longer exists (Giroux, 2003, p. 193). I use the phrase “anti-Black racism” as opposed to “racism” or ‘‘prejudice’’ not just to signal discriminatory feelings of Whites towards people of color but instead to signify the institutional, structural, and cultural forces that foment the inequality of people of African descent in our society.1 The featuring of Obama images, whether on a bumper sticker, t-shirt, poster, mug, or Facebook profile picture, is not a simple matter of one’s displaying political affiliation. As Obama is the first African American U.S. president, the production, consumption, and circulation of his image denotes conflicting emotions of race, identity, Blackness, belonging, and, yes, sometimes entrenched-yet-coded anti-Black racism…

Read the entire article here.

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Multiracialism on The Real World and the Reconfiguration of Politics in MTV’s Brand During the 2000s

Posted in Articles, Communications/Media Studies, Literary/Artistic Criticism, Media Archive, United States on 2011-11-25 18:30Z by Steven

Multiracialism on The Real World and the Reconfiguration of Politics in MTV’s Brand During the 2000s

Popular Communication
Volume 8, Issue 2, 2010
pages 132-146
DOI: 10.1080/15405701003676105

Jon Kraszewski, Assistant Professor of Communication
Seton Hall University, South Orange, New Jersery

The Real World’s focus on multiracial identity is part of the MTV’s efforts to rebrand itself as being more tolerant of all political opinions in the 2000s. Post-2000 seasons of The Real World contain two different portraits of multiracialism that appeal to viewers across the political spectrum. The liberalism in these seasons comes from multiracialism functioning as a liberal utopia free of racism, one where fluidity, not hostility, defines race relations. At the same time, these seasons appeal to conservative sensibilities by making multiracial cast members models of neoliberal self-management that conservatives recently have used to justify dismantling the welfare state and civil rights initiatives. While neither the liberal nor the conservative portraits of multiracialism on post-2000 seasons of The Real World appear to be overtly racist, I unearth subtext where The Real World articulates multiracialism to white supremacy and anti-blackness.

The Real World is one of the longest running series in American television history. Premiering in 1992. the series has already completed 22 seasons, and MTV recently contracted for four more. Scholars have interrogated the racial politics of the series, but they have equated race with either blackness, specifically the series’ stereotypical portraits of black masculinity, or tensions between urban blacks and rural whites (Bell-Jordan, 2008; Kraszewski, 2009; Orbe, 1998; Park, 2008). This focus has excluded scholarly engagement with other racial identities on the series. This essay unsettles the scholarly equation of race with blackness in The Real World by exploring the politics of multiracialism on the series in the 2000s. A list of multiracial characters on recent seasons includes Aneesa from The Real World, Chicago; Irulon and Arissa from The Real World, Las Vegas; Adam from The Real World, Paris, and Brianna from The Real World, Hollywood. These cast members has one parent who is black and one who is white. The erasure of these characters from discussions about race relates to a larger omission of mixed-race people from media studies scholarship. In Mixed Race Hollywood, Beltrán and Fojas (2008) write that despite “the veritable explosion of multiracial imagery in Hollywood film and media culture today, there has been little published scholarship to dale on the history or current representation of mixed-race individuals, romances, families, or stars on screen” (p. 2).

Analyzing a long-running series such as The Real World presents methodological and historical problems: a channel undergoes branding changes over the course of 18 years, which…

Read or purchase the article here.

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Students Break Out of Fixed-Race Box

Posted in Articles, Census/Demographics, Communications/Media Studies, Identity Development/Psychology, New Media, United States on 2011-11-16 04:45Z by Steven

Students Break Out of Fixed-Race Box

Teaching Tolerance: A Project of the Southern Poverty Law Center
2011-11-15

Pamela Cytrynbaum, Instructor of Journalism
Northwestern University

My journalism students were brainstorming topics for their final story projects. I urged them to come up with compelling ideas that relate to their experiences but that push deeply into national trends.

“Stop letting all the midlife writers (like myself) tell your stories,” I pushed. “Tell your own.”

As they went around the room, several pitches swirled around the same theme: the dramatic increase in multi-racial students and the issues of identity and self-definition they face.

The idea caught fire and sparked a fascinating class discussion. Turns out, they identified a trend that is transforming our classrooms—and should transform our teaching as well…

Read the entire article here.

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The Preacher and the Politician: Jeremiah Wright, Barack Obama, and Race in America

Posted in Barack Obama, Books, Communications/Media Studies, History, Media Archive, Monographs, Politics/Public Policy, United States on 2011-10-21 21:43Z by Steven

The Preacher and the Politician: Jeremiah Wright, Barack Obama, and Race in America

University of Virginia Press
October 2009
160 pages
5 1/2x 81/4
Cloth ISBN: 0-8139-2886-9

Clarence E. Walker, Professor of History
University of California, Davis

Gregory D. Smithers, Visiting Associate Professor of History
Virginia Commonwealth University

Barack Obama’s inauguration as the first African American president of the United States has caused many commentators to conclude that America has entered a postracial age. The Preacher and the Politician argues otherwise, reminding us that, far from inevitable, Obama’s nomination was nearly derailed by his relationship with Jeremiah Wright, the outspoken former pastor of Trinity United Church of Christ on the South Side of Chicago. The media storm surrounding Wright’s sermons, the historians Clarence E. Walker and Gregory D. Smithers suggest, reveals that America’s fraught racial past is very much with us, only slightly less obvious.

With meticulous research and insightful analysis, Walker and Smithers take us back to the Democratic primary season of 2008, viewing the controversy surrounding Wright in the context of key religious, political, and racial dynamics in American history. In the process they expose how the persistence of institutional racism, and racial stereotypes, became a significant hurdle for Obama in his quest for the presidency.

The authors situate Wright’s preaching in African American religious traditions dating back to the eighteenth century, but they also place his sermons in a broader prophetic strain of Protestantism that transcends racial categories. This latter connection was consistently missed or ignored by pundits on the right and the left who sought to paint the story in simplistic, and racially defined, terms. Obama’s connection with Wright gave rise to criticism that, according to Walker and Smithers, sits squarely in the American political tradition, where certain words are meant to incite racial fear, in the case of Obama with charges that the candidate was unpatriotic, a Marxist, a Black Nationalist, or a Muslim.

Once Obama became the Democratic nominee, the day of his election still saw ballot measures rejecting affirmative action and undermining the civil rights of other groups. The Preacher and the Politician is a concise and timely study that reminds us of the need to continue to confront the legacy of racism even as we celebrate advances in racial equality and opportunity.

Table of  Contents

  • “They Didn’t Give Us Our Mule and Our Acre”: Introduction
  • “The “Chickens Are Coming Home to Roost”: Jeremiah Wright, Barack Obama, and the Black Church
  • “I Don’t Want People to Pretend I’m Not Black”: Barack Obama and America’s Racial History
  • “To Choose Our Better History?” Epilogue
  • Text of Barack Obama’s March 18, 2008, Speech on Race
  • Notes
  • Index
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